Every lead and customer record stays connected to the sales process.
CRM Overview
An AI-Powered Dealership CRM
Run your dealership from one connected CRM: capture every lead, manage every customer conversation, track every deal, and give managers the visibility they need to coach the sales floor.
See if AutoRaptor fits your dealership in 10 minutes.
Core capabilities
Purpose Built For Dealerships
AutoRaptor brings your sales process, communications, AI, desking, reporting, mobile app, and integrations into one CRM built around how dealerships actually sell.
Lead management
Capture every lead from every source, assign reps automatically, and keep every opportunity moving.
Sales process automation
Keep every stage of the sale organized, automated, and accountable from first contact to closed deal.
Communications hub
Text, email, call, and track every conversation from one customer record.
Integrated desking
Structure deals, present payments clearly, and hand off to F&I without switching tools.
Reporting and analytics
See rep activity, lead source performance, sales forecasts, appointments, and outcomes in one place.
Every Stage of the Sale. Organized, Automated, and Accountable.
AutoRaptor connects the full dealership workflow so leads, conversations, tasks, desking, reporting, and follow-up do not live in separate systems.
Managers can see what is happening without chasing updates.
Your team works from one CRM instead of stitching together disconnected tools.
From Lead Captured to Deal Closed
AutoRaptor gives your team a practical operating system for dealership sales.
Capture and assign
Inbound leads, walk-ins, phone calls, and campaign responses enter one organized CRM workflow.
Work and follow up
Reps manage conversations, tasks, appointments, notes, and next steps from the customer record.
Measure and improve
Managers review activity, lead sources, pipeline movement, forecasts, and rep performance.
Connected workflow
One connected workflow. Clear next steps for every team.
1
Connected CRM for leads, sales, communications, reporting, and AI.
80+
Integrations and lead sources supported.
1,500+
Independent dealerships using AutoRaptor workflows.
24/7
AI-powered coverage for buyer engagement.
Explore more AutoRaptor
Features that work even better together
If this feature fits how your dealership sells, these related tools can help your team connect the next step.
Lead Management
Capture, route, and follow up with every opportunity from one dealership CRM workflow.
See featureCommunications Hub
Keep texts, emails, calls, and customer history connected to the same Up Sheet.
See featureReporting
Give managers clear visibility into sales activity, follow-up, and performance.
See feature-
Dealers Who Switch Don’t Go Back
AutoRaptor is built for the way dealership teams actually work.
See reviews
4.6/5
1200+ reviews -
Chad Randash
Randash Auto Center, Owner
“We looked at and tried out a few different CRMs, but AutoRaptor does a great job with its simplicity. It works well, and it’s an easy process.”
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Jesse Hellem
Owner of 615 Auto Sales
“I interviewed 10 different CRM companies, and I don’t see anyone else doing it quite like you guys are. One of the things I liked the most is that everything fell under the same umbrella: your CRM and AI fuse.”
Questions About AutoRaptor CRM
Answers to common questions about AutoRaptor CRM for dealership teams.
Automotive CRM software is a system built specifically to manage dealership leads, customers, and sales workflows, rather than a general-purpose business CRM. AutoRaptor is built for dealerships selling roughly 30 to 500+ vehicles a month, with AI, communications, desking, and inventory tools included in the same platform.
A strong automotive CRM should include lead management, unified communications, desking tools, inventory visibility, reporting, and mobile access. AutoRaptor includes all of these in one platform, so teams don't have to piece together separate tools.
AutoRaptor is especially strong for independent, BHPH, LHPH, RV, marine, powersports, and multi-location dealerships that need powerful CRM tools without enterprise complexity.
Most dealerships can get started quickly with support from a dedicated onboarding specialist who helps configure users, workflows, lead sources, and integrations.
Mobile access lets sales teams work leads, scan a driver's license or VIN, and follow up with customers from anywhere on the lot, not just from a desk. AutoRaptor's mobile app syncs instantly with the desktop platform, so the whole team always works from the same current information.
AutoRaptor supports 80+ lead source and dealership integrations across inventory, DMS, credit, vehicle history, communication, and digital retail workflows.
AutoRaptor offers plans based on dealership needs and feature requirements. Book a demo or view pricing to find the right package.
Yes. Managers can review lead activity, rep performance, appointments, overdue tasks, forecasts, and source performance to coach from real data.
A general CRM requires heavy customization to fit how a dealership actually sells. AutoRaptor comes built specifically for dealership workflows, from lead intake through desking, so teams can start selling without a lengthy setup process.
Auto Dealer CRM for Teams That Need Speed and Visibility
An auto dealer CRM should do more than store customer names and phone numbers. For independent dealerships and BHPH operations, the real value comes from keeping every lead, conversation, appointment, and follow-up task organized in one place. When sales reps are working internet leads, phone calls, showroom visits, and long-term prospects at the same time, a connected CRM helps make sure no opportunity gets lost.
AutoRaptor gives dealership teams the tools to manage customer relationships with more speed and accountability. Sales reps can track lead activity, view customer history, schedule follow-ups, and keep communication organized across calls, texts, and emails. Managers can see what's happening across the sales floor, understand which lead sources are performing, and coach their team with better visibility into daily CRM activity.
For dealerships that want to improve response times and build a more consistent sales process, an auto dealer CRM becomes the foundation for stronger follow-up. AutoRaptor connects automotive lead management, dealership communications, reporting, mobile access, and AI-powered tools so teams can stay focused on moving customers from first contact to appointment, showroom visit, and closed deal.
An auto dealer CRM should do more than store customer names and phone numbers. For independent dealerships and BHPH operations, the real value comes from keeping every lead, conversation, appointment, and follow-up task organized in one place. When sales reps are working internet leads, phone calls, showroom visits, and long-term prospects at the same time, a connected CRM helps make sure no opportunity gets lost.
AutoRaptor gives dealership teams the tools to manage customer relationships with more speed and accountability. Sales reps can track lead activity, view customer history, schedule follow-ups, and keep communication organized across calls, texts, and emails. Managers can see what's happening across the sales floor, understand which lead sources are performing, and coach their team with better visibility into daily CRM activity.
For dealerships that want to improve response times and build a more consistent sales process, an auto dealer CRM becomes the foundation for stronger follow-up. AutoRaptor connects automotive lead management, dealership communications, reporting, mobile access, and AI-powered tools so teams can stay focused on moving customers from first contact to appointment, showroom visit, and closed deal.
Ready to See AutoRaptor in Action?
See how AutoRaptor helps dealerships capture every lead, work every opportunity, and manage the sales floor from one connected CRM.
Lead management
Communications
Reporting
AI workflows
Resources
Learn More About CRM Software for Independent Dealerships
How to choose dealership CRM software
What independent dealers should look for in a connected CRM.
How CRM visibility improves sales performance
Use better activity data to coach reps and manage pipeline.
Why dealership CRM should connect to AI
Learn how AI extends CRM coverage after hours and during busy periods.